Insole is a fintech that, as part of its expansion process, relocated to a new headquarters situated in a century-old building within the Porto Digital Technology Park in Recife, Brazil. Aligned with the detailed architectural project for the revitalization and adaptation of the space for new uses, the signage and environmental graphic design aimed to enhance the ambiance while preserving the building's heritage and reinforcing the concepts and values of the company's identity.

Focused on the diffusion of solar energy, Insole's identity incorporates unique elements that allowed for various graphic explorations. Heat, Energy, and Movement—physical concepts present in the solar energy generation process—inspired several graphic patterns in the internal coverings: glass partitions, blinds, stairs, tiles, and panels for different spaces within the building.